Taking the job at North Carolina, Bill Belichick is now navigating college football’s transfer portal/NIL landscape that has caused so much instability within the sport. The Tar Heels are pitching to recruits and transfers the prospect of learning an NFL-style program, doing so after Belichick expressed considerable dissatisfaction with his standing within the league as a coaching free agent.
Rather than take another spin on the NFL’s HC carousel, Belichick accepted what amounts to a three-year, $30MM offer from the ACC school. An interesting buyout structure exists in Belichick’s North Carolina contract, dropping a payout from $10MM to $1MM after June 1, 2025. That would open the door to a potential NFL return.
While that buyout structure could conceivably affect players’ interest in coming to Chapel Hill, an NFL door is technically open. Though, Belichick’s age (73 in April) will offer a potential dealbreaker for teams looking to arrange longer-term plans. The 2026 HC carousel figures to produce Belichick rumors, depending on how his first Tar Heels season unfolds, but the 49-year NFL coach did contact at least one team about a 2025 job. Despite Belichick’s issues with the Jets, he reached out to Mike Tannenbaum — his coworker in Cleveland and with the Jets in the 1990s — about the job.
Running the Jets’ search, the former GM took this to the team, Sports Illustrated’s Albert Breer notes. This led to the Jets giving it consideration, to the point Breer adds the team attempted to set up a Belichick meeting with owner Woody Johnson. Belichick and Johnson have a frosty history, as it had been long reported the six-time Super Bowl-winning HC would not consider the Jets. Beyond Belichick’s 2000 resignation — which led to a trade agreement with the Patriots — along with the Jets being the team that triggered the NFL’s Spygate investigation (and eventual punishment) and Belichick recently criticizing Johnson’s ownership approach on the Manningcast, this effort reaching the stage it did is rather interesting.
Johnson has taken on an increased role in Jets personnel matters this year, impeding Joe Douglas on a potential Jerry Jeudy trade and Bryce Huff offer while later impacting the team’s situation with Haason Reddick. Belichick being open to working with the owner, who did not yet own the team when Belichick served as Bill Parcells‘ DC in the late 1990s, effectively speaks to his view of the Jets’ roster. The timelines did not matchup, however, as the Jets are at the beginning of what is expected to be a thorough search. With North Carolina needing an answer quickly, Belichick jumped and is skipping the 2025 HC carousel.
Belichick had done increased research on the evolving college game, which has changed significantly during the 2020s. He appears to be in the college ranks due to the control North Carolina has offered and a befuddlement at the NFL’s lack of interest. The league not showing more interest has “perplexed” the legendary coach’s inner circle, Pro Football Talk’s Mike Florio notes.
“I think there would’ve been some interest, but in the end, really, it’s not about what could’ve been or would’ve been, it’s about the opportunity at North Carolina,” Belichick said during an appearance on Sirius XM Radio’s Let’s Go! (video link). “I think this program is in the right spot now to take off.”
During his months-long media tour, Belichick and his agent did conduct backchannel communication with NFL owners to gauge interest, per Fox Sports’ Jordan Schultz. This occurred during the 2024 HC hiring period as well. Breer adds Belichick did not reach out to every team with a current HC vacancy, meaning either the Saints or Bears — potentially both — were not contacted. Belichick’s camp had viewed Chicago as an interesting destination but expects the NFC North team to hire an offense-oriented HC. At North Carolina, Belichick will oversee the football operation in a way he would not have been allowed to had he returned to the NFL.
The Jets are looking for a new HC-GM combination. Belichick had coached against numerous Jets power structures, working as the Patriots’ de facto GM. The NFL still has coaches operating with final say, but not many. Teams were skeptical Belichick would be able to cede power, even though he had attempted to convince Arthur Blank he was not asking for personnel power. He will have it at North Carolina and try to execute the Patriot Way, or a modified version of it, there in 2025.